In a world where the simple joys of breaking bread bind communities together, the visionaries behind Sourhouse, Erik Fabian and Jennifer Yoko Olson, have taken a step further. Both bring distinct backgrounds, with Erik’s expertise in marketing and Jennifer’s in industrial design, making them a dynamic duo. United by a passion for sourdough, their combined efforts birthed Sourhouse, an endeavor that reimagines the way we experience sourdough baking.
Sourhouse first graced the public sphere in 2021. Amidst the challenging backdrop of the early COVID-19 years, it offered solace to countless bakers. The initiative sought to spotlight the most uplifting sourdough tales from across the US, each echoing the resilience and comfort that sourdough brought into lives during uncertain times.
Beyond narratives, Sourhouse has been instrumental in nurturing the baking community. A testament to this commitment is their ongoing initiative of giving away free sourdough starters, currently available to the baking community in both the US and Canada. With an ambitious goal to distribute 5,000 starters by 2024, the mission is well underway.
The spirit of community engagement doesn’t end there. The free Sourhouse Community Cookbook stands as a testament to collective creativity. A mosaic of recipes, techniques, and secrets, this crowd-sourced gem is a trove of knowledge for both novices and seasoned bakers.
At its heart, Sourhouse thrives on innovation. Their flagship product, Goldie, exemplifies this ethos. Co-invented by Erik and Jennifer, Goldie is the first of its kind—a countertop warming device engineered exclusively for sourdough starters.
A Comprehensive Examination of Goldie:
Goldie isn’t just a product—it’s a revolution in the sourdough narrative, offering an ensemble of carefully designed features:
- Precise Heat Management: Consistently keep your starter in the “Goldilocks Zone” of 75-82ºF / 24-28ºC, with just enough heat to ensure optimum activity without the risk of overheating.
- Efficient Design: Occupies a minimal footprint, yet holds up to a quart-sized jar.
- Auto-Warming Mechanism: Features an intelligent on/off switch for auto-warming, negating the need for constant supervision.
- Transparent Borosilicate Cloche: Provides clear visibility of your starter from any angle in the kitchen, elegantly housing the starter.
- Tri-Zone Thermometer: An easy-to-understand three-zone thermometer with blue, gold, and red lights assists in predicting the starter’s behavior and optimal baking time.
- Sourhouse Cooling Puck: Included for occasional cooling requirements, especially useful in overly warm environments.
- USB Plug & Universal Voltage: Functions via USB plug and is compatible with any local USB-to-wall adapter (not included).
- Energy and Safety Compliance: Low energy consumption, food-safe, water-resistant, FCC and California Prop 65 certified, and IC (Canada) certified.
- Ease of Cleaning: Easily cleaned with a moist sponge, cloth, or paper towel.
- Versatile Jar Compatibility: While it pairs perfectly with the Sourhouse Starter Jar, its design accommodates any jar that fits, adding a layer of flexibility.
As we continue to navigate the delightful realm of sourdough, The Sourdough People warmly invite you to join our community. By subscribing to our newsletter, you’ll gain access to a curated world of sourdough insights, innovations, and much more. And if you stumble upon groundbreaking products or resonate with brands mirroring our ethos, we’re all ears. Together, let’s shape the future of sourdough, intertwining tradition with innovation.